Ashok Leyland produces 1 lakh trucks on its modular AVTR platform in Uttarakhand plant, ET Auto



<p>The AVTR platform allows truck customisation to suit the needs of the customers.</p>
The AVTR platform allows truck customisation to suit the needs of the customers.

New Delhi: Hinduja group flagship Ashok Leyland has announced that it has rolled out 1,00,000th unit of the truck built on its indigenous AVTR platform at its manufacturing facility in Uttarakhand.

The company had launched its modular platform AVTR in 2019, enabling a variety of axle configurations, loading spans, cabins, suspensions and drivetrain options on a single platform.

The AVTR platform allows truck customisation to suit the needs of the customers.

Ganesh Mani S, President and Chief of Operations, Ashok Leyland, said, “The roll out of the 1,00,000th AVTR validates the combined effort made by the various teams, both internal and external. With AVTR we have been successfully able to deliver any kind of truck as per the customer’s specific requirement.”

The company executive chairman Dheeraj Hinduja performed the coconut breaking ritual along with senior officials to mark the occasion.

Dheeraj Hinduja, said, “Since its introduction, the AVTR platform has been crucial for us and has helped us capture a sizable market share in the market. AVTR has successfully helped customers improve Total Cost of Ownership (TCO) including best in class operation and maintenance cost. This backed with the extensive service network, is giving our customers a huge advantage.”

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  • Published On Oct 21, 2022 at 11:20 AM IST

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