CUPRA DarkRebel Showcar will be unveiled at the IAA Mobility 2023 in Munich

The CUPRA DarkRebel Showcar will be unveiled at the IAA in Munich, pushing the boundaries of design and performance. Presented in April at the CUPRA Exponential Impulse Event in Berlin, the digital model has challenged conventional design, using the latest technologies applied to video game development. It’s also been a collaborative experience with the CUPRA Tribe, who have helped shape the showcar’s final design.

To develop the new architecture of this electric showcar, the creative stages of the CUPRA DarkRebel were 100% digital. Once the initial sketches had been approved, the visualisation design team, led by Manel Garcés, played a key role. “The CUPRA DarkRebel was a challenge for the designers. We replaced a life-size clay model for a virtual model and using visualisation tools we managed to elevate our dreams to the next level with endless possibilities, while also allowing the CUPRA Tribe to have their say” explains Manel. To do this, we used the latest video game engine technologies such as Unreal Engine: “Working as a team with the Exterior, Interior and Color&Trim designers, we were able to visualise several different options and implement changes in real time.”

The CUPRA Tribe played a key role in the next step. Users designed their own CUPRA DarkRebel Showcar with the help of the immersive Hyper Configurator, created specifically for this purpose, also using Unreal Engine. More than 270,000 online configurations from CUPRA’s global Tribe have helped shape the final design of the brand’s latest dream, which will see the light of day at the IAA. 74% of users made use of the Hyper Configurator via mobile devices, a clear sign that the CUPRA DarkRebel Showcar is a car designed by and for the next generation.

The CUPRA DarkRebel Showcar will be unveiled to the world on 3 September during the Volkswagen Group Media Night, and then at the CUPRA presentation at the IAA Munich Open Space the next day.

As promised, the CUPRA DarkRebel show car debuted at the Volkswagen Group Night and will be presented to the public at the CUPRA Open Space at the IAA Mobility 2023 in Munich, Germany (4–10 September). A sports car that pushes the boundaries of design and performance, it is the physical translation of the first car fully created in CUPRA’s virtual space, for a future generation of drivers. More than 270,000 CUPRA…

4 September 2023

Previously presented as the CUPRA UrbanRebel, the CUPRA Raval will be produced in Martorell from 2025. The CUPRA Raval is an invitation to a new generation that is looking for something different: an urban, rebellious and 100% electric car. The name serves as a tribute to the Raval neighborhood in the heart of Barcelona, and about which ROSALÍA’s alphabet campaign already gave clues. CUPRA has also announced today…

11 May 2023

SEAT has unveiled the CUPRA Tavascan – CUPRA’s first all-electric SUV coupe and the brand’s second fully electric model after the Born. Derived directly from the Tavascan showcar unveiled at the Frankfurt Motor Show in 2019, where it was presented as “the brand’s dream”, it brings the disruptive and unique vision of an all-electric future to the market. The CUPRA Tavascan takes the brand’s electrification journey in…

21 April 2023

SEAT will transform the El Prat de Llobregat plant towards electric vehicles with five new projects to produce components for the Small BEV family. This transformation is planned to start in 2025. SEAT Components will produce five components (differential, pivot bearing, battery E-Box, KMM – a battery cooling module – and the aluminum for the engine of the electric car), which represents a major boost in the…

15 December 2022

Volkswagen Group reports a 25% increase in the deliveries of all-electric vehicles in the first nine months year-on-year. Despite ongoing supply constraints, 366,400 BEVs have been handed over to customers until the end of September, up from 293,000 in the prior-year period. The BEV share of total deliveries climbed to 6% in that timeframe, up from 4.2% in the same period of 2021. China remains the biggest driver…

14 October 2022

Winter-time just a few kilometres from the Arctic Circle. Temperatures reaching 30 below zero and a circuit on a 6 km2 frozen lake. The CUPRA engineers have spent two years in this harsh environment, using cutting-edge technology to take the development of the CUPRA Born to the highest level. This is a decisive phase in the development of the CUPRA Born. The CUPRA team is subjecting the electric car to more than…

8 April 2021

SEAT has unveiled the all-electric 2021 Cupra El Born based on the MEB platform. Unfortunately, there are no detailed specifications. The only certain thing is a 77 kWh battery version of the model (we suppose there will be other versions as well). Even the rear-mounted electric motor’s power has not been unveiled. The targeted driving range is 500 km (~310 mi). The 0-50 km/h acceleration is 2.9 s. The 2021 Cupra El…

8 July 2020

CUPRA Tavascan is an all-electric concept vehicle that has “the silhouette of a four-door crossover, with the presence of an SUV and the sleekness of a sporty coupe.” It is based on VW’s MEB platform and is the brand’s second concept vehicle that includes an electric drive after the CUPRA Formentor that was announced earlier this year. It features a combined power of 225 kW (306 PS) to all four wheels and can reach…

10 September 2019

Audi AI: Trail quattro and Audi Aicon At the IAA 2019, Audi will showcase the Audi AI: Trail quattro – the concept study of an electrically powered off-roader of the future. It will be adjoined by a quartet of visionary automobiles, which also started at the IAA in 2017 with the debut of the Audi Aicon. All four studies will be on display during the IAA 2019 in Frankfurt. Aiways U5 Aiways is a Chinese brand which…

7 September 2019

After two teasers, at the end of July and end of August, SEAT finally unveiled the Cupra-branded all-electric SUV. Dubbed Cupra Tavascan, the concept vehicle is “a four-door crossover, with the presence of an SUV and the sleekness of a sporty coupe.” The press release is quite lengthy and focuses on the premium exterior and interior design while the specs are scarce. The Cupra Tavascan has two electric motors – one…

3 September 2019

The Cupra Concept is the first BEV of the Cupra brand. Today SEAT teased its interior confirming the concept will be presented on September 2nd. It is obvious that the exterior and interior share a common design language – structural carbon and contrasting colours coordinated with a balance between driver orientation and passenger comfort. The Cupra Concept will debut at the IAA 2019 in Frankfurt.

22 August 2019

SEAT has teased an all-electric Cupra concept model, currently dubbed A-SUVe. It is expected that the concept will debut at the Frankfurt motor show in September. The Cupra press release has been quite vague stating that this is “the first all-electric car made for the streets with a powertrain that’s 100% electric” and that the A-SUVe is a “four-door crossover with the stature of an SUV and the sleek lines of a…

23 July 2019